The method, explained
How Cognitive Pattern Reprogramming actually works
15 to 20 minutes of guided audio a day, headphones optional. Here is exactly what happens in a session, how it is designed, and who it does not suit.
One session free for seven nights, no credit card. Then $29.95 AUD a month.
In short
Cognitive Pattern Reprogramming is a guided audio method created by Rob Edmonds. You listen for 15 to 20 minutes a day. It is designed to help people recognise and interrupt unhelpful patterns in the way they think, respond and behave, which is why there is nothing to practise and nothing to relive.
What it actually is
What happens when you press play
There is less to it than people expect, and that is deliberate.
You settle in, put your headphones in, and press play. That is the whole thing.
Rob talks. You listen. You do not have to concentrate, repeat anything, or say a word out loud. There is no homework between sessions and nothing to write down. Many people choose a time of day that suits them.
You may fall asleep partway through. It is fine if you drift off while listening, particularly when using a sleep session.
- 15 to 20 minutes, once a day
- Nothing to say out loud and nothing to write
- No homework between sessions
- Falling asleep partway through is fine
- Sessions are designed to be replayed, with no fixed timeframe
Step by step
How a session works
From your first session to the full library, in five steps.
- Find your pathway. Browse the twelve pathways, or take the 2 minute Pathway Finder and it will point you at the one that sounds most like what is going on for you.
- Start the free trial. One session is unlocked for 7 nights, with no credit card. The app chooses the session for the trial, so you do not need to.
- Find somewhere you can rest. Lie down or sit comfortably, headphones in if you like. Do not listen while driving or operating machinery.
- Press play and listen. Each session runs 15 to 20 minutes. While listening, you remain aware and in control, able to hear what is being said and respond if you choose. There is nothing to say, write or practise.
- Repeat it. The sessions are designed to be repeated, and there is no fixed timeframe. People respond differently. If it suits you, a membership of $29.95 a month or $299 a year opens every session in every pathway. You can cancel anytime.
Why this approach is different
Because the pattern can happen before you have time to think about it
A clenched jaw. A racing mind at 2am. Reaching for the cigarette. Overthinking the same conversation again. Freezing when you need to focus.
Often, these responses feel automatic because they have been repeated so many times that they can happen before you consciously decide what to do.
That is also why simply telling yourself to stop, relax, think differently or try harder can be frustrating.
Cognitive Pattern Reprogramming takes a different approach.
Rather than asking you to constantly manage the behaviour on the surface, the sessions are designed to work with the automatic pattern underneath it.
- You do not need to work out why it started
- You do not need to relive the past
- You do not need to analyse yourself
- There is no homework or daily technique to remember
- You simply get comfortable, press play and listen
The focus is not on changing who you are.
It is on helping you respond differently when the old pattern shows up.
Before you decide anything
Hear a full session, not a clip
The complete 10 minute Calm Reset, recorded by Rob. Free, and there is nothing to sign up for.
Calm Reset 10 min · Rob Edmonds
0:0010:00
Best with headphones, sitting or lying somewhere you will not be interrupted. If you drift off, that is fine. Do not listen while driving or operating machinery.
- Free session
- No sign up
- Recorded by Rob Edmonds
Clearing it up
What this is not
Worth being straight about, because it gets confused with all four.
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Not a meditation app
These are structured guided sessions rather than attention or awareness training. Each session is built to help with one specific response, and the sessions differ from each other because the patterns do.
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Not talk therapy
There is no session where you explain yourself, and nothing is asked of you. The Mindshift Method does not require you to explain or retell your story during the audio session. The sessions focus on present-day patterns and responses.
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Not a sleep soundtrack
Sessions are calming, and people do fall asleep in them. But the calm is a side effect rather than the product. These are structured guided sessions rather than background sleep sounds or music.
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Not treatment, and not a diagnosis
This is not clinical treatment and it does not replace your doctor, a psychologist, or any medication you are on. It sits alongside them. Plenty of people use it while already seeing someone.
Where it sits
How the Mindshift Method fits
The Mindshift Method App is designed as a self-guided tool for personal development, wellbeing and pattern change.
For some people it may be used on its own for everyday concerns such as stress, sleep, confidence, focus or habits.
For others it may sit alongside work with a GP, psychologist, psychiatrist, counsellor, therapist, coach or another appropriately qualified professional.
The Mindshift Method is not designed to compete with or replace professional healthcare. It provides another practical way to work on recurring patterns and reinforce behavioural change in everyday life.
Being honest about it
Who this suits, and who it does not
It is not for everyone, and it is cheaper for both of us to say so here.
It tends to suit you if
- You know what you should be doing and still do not do it
- The same pattern keeps coming back no matter what you try
- Your sleep has gone and your head will not switch off at night
- You want something practical without months of talking
- You would rather not go back over the past to move forward
It probably does not suit you if
- You want a diagnosis or a clinical assessment
- You are looking for someone to talk to each week
- You want the cause explored rather than the response changed
- You are not able to give it 15 to 20 minutes most days
- You are in crisis and need help now
If things are bad right now, please do not start with an app. In Australia, Lifeline is on 13 11 14 and the Suicide Call Back Service is on 1300 659 467, both free and both open all night. This work is designed for the long grind, not for an emergency.
If you are in immediate danger or at risk of harming yourself, contact emergency services immediately.
Australia: Lifeline 13 11 14 | Emergency 000
USA: 988 Suicide & Crisis Lifeline | Emergency 911
UK: Samaritans 116 123 | Emergency 999
The man behind the MindShift Method
Created by Rob Edmonds
Rob Edmonds
Diploma of Clinical Hypnosis and Strategic Psychotherapy
Certified Neuro-Linguistic Programming Practitioner · ISPA member · ASCH member
Rob was nineteen and could not speak in front of a room. Not nervous, genuinely unable, and it was costing him exams. He tried something he had run out of reasons not to try, and found it helped. That quietly shaped everything after it.
He trained at the Institute of Applied Psychology in Sydney and went on to create Cognitive Pattern Reprogramming, part of the MindShift Method. He creates every session in the library, and still sees clients one to one.
The bit you are quietly wondering
Questions people actually ask
What is Cognitive Pattern Reprogramming and how does it work?
It is an integrated method drawing on Clinical Hypnosis, Strategic Psychotherapy and Neuro-Linguistic Programming, delivered as guided audio. It is designed to help people recognise and interrupt unhelpful patterns in the way they think, respond and behave.
How does it help with stress and anxiety?
It is designed to support the automatic responses that can keep tension and overwhelm running. Sessions do not ask you to revisit past events. It does not diagnose or treat anxiety or any other condition.
Is this just a sleep meditation?
No. Sessions can feel calming, and many people do fall asleep in them, but they are designed to support change in how people respond rather than relaxation on its own. Individual experiences vary.
Is Cognitive Pattern Reprogramming hypnosis?
Yes, in part. Cognitive Pattern Reprogramming draws on Clinical Hypnosis, Strategic Psychotherapy and Neuro-Linguistic Programming. Clinical Hypnosis is used to create a highly focused state of attention. Within that state, Strategic Psychotherapy identifies and works with unhelpful patterns and is designed to help develop more useful ways of thinking, responding and behaving. NLP techniques may be used throughout to interrupt unhelpful patterns and anchor more useful responses. It is delivered as guided audio. While listening, you remain aware and in control, able to hear what is being said and respond if you choose. It is designed to sit alongside anything else you already use.
What if I have tried hypnosis before and it did not work?
If hypnosis has not helped before, Cognitive Pattern Reprogramming is a different, structured method delivered as guided audio you listen to on your own. It is designed to work with specific patterns, and individual experiences vary.
What issues can this approach support?
It is designed to support people with stress, anxiety, sleep difficulties, emotional regulation, habits, confidence, focus and mindset. There are twelve pathways, each built around a different set of patterns. It does not diagnose or treat any condition.
Who can benefit from this approach?
People wanting focused, practical support for a specific pattern that is affecting daily life, alongside any care they already have.
Can it improve sleep quality?
It is designed to support winding down and rest, and individual experiences vary. Sleep difficulties that continue are worth raising with a GP.
How long does it take to see results?
Some people notice changes quickly while others find change develops more gradually. Individual experiences vary. The sessions are designed to be repeated, so listening regularly matters more than any set number of days.
Can it help with habit change?
It is designed to support work on the mental patterns behind a habit, rather than asking you to override it with willpower. Results vary.
Can it change or manipulate my memories?
No. It does not alter or implant memories. It helps with present day responses and forward change only.
Can it be combined with other therapies?
It is designed to sit alongside other therapeutic or wellness practices, including CBT, and some people use it while already seeing someone.
Is this approach generally suitable for self-guided use?
Sessions are non-invasive and forward focused, and you can stop at any time. There is no reliving of past events. Please do not listen while driving or operating machinery. If you have a diagnosed condition, speak to your clinician first.
Why should I choose this approach?
It is a structured, focused approach designed to support change in how you respond, without asking you to relive the past. There is a 7 night free trial with no credit card, and you can cancel anytime.
The offer
One subscription. Every pathway.
One session free for 7 nights, no credit card. Subscribe and the whole library opens.
Monthly
Works out at $359.40 a year
Annual
The same as $24.92 a month. You keep $60.40.
That is about 82 cents a night, and you can start tonight.